CCI Alsace Eurométropole : Business Meetings

The challenge

CCI Alsace Eurométropole supports industrial companies across a cross-border region spanning Alsace, Germany and Switzerland. After COVID, one key challenge emerged: local buyers and suppliers lacked opportunities to connect. To address this, the CCI launched business meetings to facilitate these connections. As demand grew, event management became more complex: segmenting buyers and suppliers, handling detailed questionnaires, managing hybrid formats and variable pricing, while maintaining full control over every adjustment.

Workflow and solutions

Digitevent deployed a B2B matchmaking setup to structure the business meetings. Matching is based on segmentation from registration forms, enabling automatic scheduling of meeting slots, both onsite and virtual. Smart registration forms adapt to each profile using conditional fields. The ticketing system handles paid registrations with automated invoicing. The event app centralizes the agenda, meetings, chat, QR code contact exchange and video meetings. A Digitevent project manager supported the CCI through to full platform autonomy.

Results

Events bring together between 300 and 1,500 attendees depending on the format. CCI Alsace Eurométropole has regained full autonomy in managing its business meetings. The quality of connections is highly valued, driven by precise B2B matchmaking and registration forms that accurately capture buyers’ and suppliers’ needs. Both participants and stakeholders have embraced the format. Digitevent is now established as the central platform for organizing future business meetings.

FAQ – Everything you need to know to run successful business meetings with Digitevent

Caroline Debisschop

With Digitevent, we easily manage registration forms, matchmaking, and email campaigns, enabling us to run our business meetings with full autonomy.

Caroline Debisschop
Head of Business Relations
CCI Alsace Eurométropole

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